Marron Strategic Services Business Analysis Report - Free Samples

Question: Discuss about the Marron Strategic Services Business Analysis Report. Answer: Introduction: In the recent past, some political events have emerged, which the MOOster organizations board executive and the board members are not able to control. The government has initiated policies to increase and enhance housing affordability in Grippsland, hence the need to construct more houses within the region. The emergence of new residential areas around the company means that the operations are at risk due to the possible conflicts between the new residents and MOOster. Therefore, it is very important for the CEO and the executive members to liaise with the government and political leaders to develop long-lasting solutions to the emerging conflicts. These solutions would involve effective communications about any developments around the company premises just to ensure that there are no more conflicts in the future(Newton, Paul; Bristoll, 2013). MOOster should stay in constant consultations with the political class to ensure that all the new policy developments affecting their area of operations will be captured to allow inputs and contributions from the organization. Also, the MOOster should make sure that all their operations are streamlined to avoid conflicts with the created policies that govern the region. Therefore, adhering to all the rules and regulation of the region, a good and favourable external political environment will be created to allow better returns. Apart from the local politics in Australia, MOOster management should understand that the stability of international and other specific national politics would directly affect their business operations. Therefore, they should be in constant watch of the progress of the political environments especially in countries where investments have been set up like New Zealand, China, and the UK. For instance, issues on BREXIT should be well analyzed to understand their effect on the future of the business set up in the UK. MOOster has been doing well by liaising with Victorian Dairy Marketing Board (VDMB) to understand the current research findings on dairy products and marketing strategies. In this case, MOOster is able to develop production policies according to the current expectations from the consumers. MOOster has entered into collaborations with distributors in other countries such as Singapore and China to manage their products in those markets. This decision was propelled by the advice of VDMB through an interactive consultative process. Finally, more interactive and consultative relationship should be developed between MOOster and the government to ensure an effective contribution to the policy development to safeguard the interests of the organization(Newton, Paul; Bristoll, 2013). Sociological factors affecting the external business environment include the characteristic of the population such as age distribution, career attitudes and health consciousness among others. MOOster has existed for some years in Bairnsdale, Victoria and it has been relating well to the community. It has created employment for the local residents and acted in the corporate social responsibility (CSR) duties(ODWYER, 2009). However, the changes in population are making the business operation of the organization challenging because of the complaints being received from the new residents. MOOster should not miss the opportunity of using the changes of the population into their advantage. For instance, more people means more consumers, which is a direct benefit to the producer. Also, this translates to more professionals which can be an outsourced local community, hence improving the human resource of the company. Therefore, MOOster should focus on making the smooth relationship with the community by meeting all the required CSR standards. The environmental factors have only been much considered in recent past as a result of harmonizing the conflicts between the population and manufacturers. Generally, environmental consideration was developed to evaluate and regulate the effect of manufacturing processes to human beings, animals and the environment as a whole(Hervani, Helms and Sarkis, 2005). The spoilage of the dairy products being shipped to the northern area of Western Australia has led to air and water pollution, hence affecting the local residents. These issues have been ignited by the poor relationship between MOOster and Long Haulage the logistics company which have been in delivering the dairy product within Australia(Schaltegger and Burritt, 2000). MOOster should focus on healthy and safe operations for the local residents and the employees. This pillar should be effectively implemented as a form of respect to the human life who are ultimate stakeholders. Also, any other stakeholder collaborating with MOOster should be informed of the standards of MOOsters business operation. Policies on safe disposal of waste products should be adopted to avoid endangering the lives of the residents and the environment. For instance, more research can be performed to understand whether more products can be developed from the wastes, which will be beneficial to both the organization and the environment(Nasir, 2004). MOOster needs to improve the productions, distribution and communication methods by strengthening and using up to date technologies. Knowledgeable and experienced human resource is needed to implement and install the best technological systems to ease the task of business operations at MOOster. Therefore, a technology company should be contracted to perform this tasks, which will reduce costs of production, increase the efficacy of operations and improve the quality of the products and services(Comacchio, Scapolan and Bonesso, 2007). Internal Capabilities using MOST Analysis Approach This approach is designed to provide and create targets for all the team member to ensure that every process within the organization is running towards one focus. The core concerns of MOST analysis approach are discussed in detail in the case of MOOster. It is very important to elaborate and outline the mission of the organization as it helps in streamlining the business processes. Therefore, having a mission is streamlined to serving the customers would lead to the long-term success of the business. Establishing the mission statement and actualizing it jumpstarts the other M-O-S-T analysis values(Yeates et al., 2006). The defined objectives should be SMART Specific, Measurable, Achievable, Realistic and Timely. In this case, the CEO should facilitate the development of SMART objective within MOOster, which will help in working towards the mission of the organization(Cadle, Paul and Turner, 2006). The objectives might include:- Solving issues such as spillage and pollution from dairy products. Resolving the conflict between MOOster and the new residents at Bairnsdale, Victoria. Designing concrete advertisement plan Improving the production, distribution and communication process by incorporating ICT technologies. Streamlining the decision-making process by building up a strong executive team. Acquiring resourceful personnel. Strategies After defining the objectives, strategies are to be set which outlines the criteria and approaches. For instance, the issues of spillage and pollution should be handled within a short period by ensuring that the tankers are well maintained and there is an effective method of handling the wastes. This process will require effective communication among the stakeholders and provide a rationale for meeting the objective. Also, since MOOster has not been using technology effectively for its operations, an objective of upgrading the systems for better business operations. Another objective should be targeted marketing of the products to the local and international markets because of the emerging competition from Canada and New Zealand(ODWYER, 2009; Indris and Primiana, 2015). Due to the effectiveness of the internet, social media platforms should be highly used to advertise the products with effective strategies to ensure that the target population is reached. Also, the media and billboards are effective ways of advertisements. Employees who are not working effectively are to be demoted or laid off to allow for more competent personnel(Lee, Lee and Pennings, 2001). Also, for the case of the improvement of the ICT, the organization can decide to employ new personnel to achieve the objective or advertise a contract for an established firm to install and recruit personnel to run and maintain. The CEO is supposed to bring the board members together, hence streamlining the governance and decision-making process. The methods to be used in implementing the strategies should be small and SMART. In these cases, the personnel will be able to follow the clearly defined step to actualize the strategies in order to meet the objectives. The management should not develop complex strategy implementation plans because they might lead to failure of the defined objectives(Pearce, 2011). Troubleshooting tactics should also be defined to assist in cases of failures, hence creating a smooth way to re-align processes. MOOster Business Analysis Plan MOOster needs to improve the quality of their products to make sure that the customers are fully satisfied, hence maintaining their market share. To achieve these objectives, it is important to partner with several stakeholders for consultations on production quality and marketing strategies. VDMB is a stakeholder in the decision and policy-making process regarding the marketing and distribution of dairy products within Australia and exportation. As a result, MOOster has been benefiting from advice on the new and emerging export markets. Also, based on the changes in the business environment, the cooperation and working together between the organization and VDMB allows consultations on sensitive policy changes regarding production and marketing policies. There should be a strong relationship between these distributors and the management from the headquarters and local coordinators within those markets to ensure that there are no lags within the collaborations. Also, more B2B collaborations should be developed to ease the task of doing business, hence improving the possibilities of making more returns by creating favourable working conditions for all the employees, especially the executives because they will not be controlling and supervision every operation within and outside Australia. Audits should be commissioned frequently to allow early detection of possible operational and decision-making issues which might drag the progress of the business. According to the new CEO Janet Kingdom, she is concerned that the actions of the organizations should be centred on the interests of the customers and MOOster itself. This indicates that the customers are on the front line and any decision and action should be based on the views and options of the customers. Since the company is focused on foods beverages, the customers have the final word and the success of the company depends on the perceptions of the end user(Liu, 2006).Vested interests have been dragging development of MOOster. It has been observed that board members who owned dairy companies have been focusing on them, hence leading to decreased committed to MOOster. I recommend that MOOster take legal steps to making it a fully merged enterprise to avoid personal interests on the management and executive level, which threatens the general progress. This can be achieved by dissolving all the previous cooperatives and signing a substantive memorandum to accommodate all the stakeholders. This will improve the decision-making process among the board members because the stakeholders accepting to merge and dissolve the businesses into one concrete enterprise will lock out the issues of vested interests. The new CEO Janet understands the ICT capabilities and the possible business opportunities. We recommend that suitable technologies are to be installed by a reputable company to enhance the local and international business operations(Baden-Fuller and Haefliger, 2013). For instance, having fast internet would enhance tele- and video- conferencing to enhance the management of the businesses in China, UK, Singapore, and New Zealand by holding meetings frequently to discuss the business situations. Tasks and Outputs We use predictive business analysis approach to ensure that firm and long-term business operations solutions are provided. In this case, MOOster will create a firm base to gain a significant market share by defining the strategies of processing and marketing their products. The CEO board members, distributors, customers and the business strategist firm conducting the business analysis are the stakeholders. The effectiveness of the solutions and proposals to be provided by Marron Strategic Services and any other external business strategists will depend on adaptability and flexibility of the CEO and the board members. Therefore, all the board members should avoid serving their personal interests, which might affect the effectiveness of the decision making and implementation processes. Good governance is which consultations are conducted among the stakeholders to ensure that there are minimal conflicts for better decisions. MOOster consults in occasions of reviewing the marketing initiative to allow sound decisions, which paves ways for new business ventures. Therefore, I recommend that the existing memorandum of understanding between MOOster and VDMB should continue and be strengthened for it dictates the success of the business(Kissinger, 2017). Data and information management professionals with ensuring that the data is stored well; no manipulations and it can be accessed easily. Only the authorized personnel are to access the data from the database for business analysis. References Adeoye, A. O. and Elegunde, A. F. (2012) Impact of External Business Environment on Organizational Performance on Food and Beverage Industry in Nigeria, British journal of arts and social sciences, 6(2), pp. 5665. Available at: https://www.academia.edu/download/36809779/interntional.pdf (Accessed: 27 March 2018). Baden-Fuller, C. and Haefliger, S. (2013) Business Models and Technological Innovation, Long Range Planning, 46(6), pp. 419426. doi: 10.1016/j.lrp.2013.08.023. Cadle, J., Paul, D. and Turner, P. (2006) Business Analysis, Techniques. 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